{"id":7343,"date":"2026-04-28T12:54:43","date_gmt":"2026-04-28T10:54:43","guid":{"rendered":"https:\/\/onlu.ch\/projects\/thinking-real-estate-digitally-our-white-label-solutions\/"},"modified":"2026-05-08T15:32:39","modified_gmt":"2026-05-08T13:32:39","slug":"immobilien-digital-gedacht-unsere-whitelabel-loesungen","status":"publish","type":"portfolio","link":"https:\/\/onlu.ch\/en\/projects\/immobilien-digital-gedacht-unsere-whitelabel-loesungen\/","title":{"rendered":"Thinking real estate digitally &#8211; our white label solutions"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">At ONLU, we are best known for our work in the Swiss banking and insurance environment &#8211; complex BPMN processes, scalable cloud architectures and agent-based AI. What many people don&#8217;t know: We also bring the same technological standards to a completely different market, namely the <strong>Swiss real estate industry.<\/strong> <\/p>\n\n<p class=\"wp-block-paragraph\">Our goal there is simple: to provide brokers with a state-of-the-art digital basis without every office having to reinvent the wheel or manage a six-figure IT project. Our offering is based on two strong pillars: <\/p>\n\n<h4 class=\"wp-block-heading\">Pillar 1: The white label platform &#8211; one basis, countless brand worlds<\/h4>\n\n<p class=\"wp-block-paragraph\">The core of our offering is a sophisticated real estate platform. We have developed a technical basis that has been stabilized and performance-optimized over the years. Instead of six to nine months project duration and a high initial investment, a production-ready, tailor-made website is ready in just a few weeks.  <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>What the platform brings out-of-the-box:<\/strong><\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Broker essentials:<\/strong> property management, intelligent search filters and efficient lead capture.<\/li>\n\n\n\n<li><strong>Technical foundation:<\/strong> Optimized image handling, mobile-first design and a strong SEO framework.<\/li>\n\n\n\n<li><strong>Security:<\/strong> GDPR and nDSG-compliant forms and data storage.<\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">On this foundation we set the individual branding of the real estate agency: own domain, color scheme, typography and imagery.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"517\" src=\"https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-4-1024x517.png\" alt=\"\" class=\"wp-image-7338\" srcset=\"https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-4-1024x517.png 1024w, https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-4-300x152.png 300w, https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-4-768x388.png 768w, https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-4-1536x776.png 1536w, https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-4-2048x1035.png 2048w, https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-4-650x328.png 650w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<p class=\"wp-block-paragraph\"><\/p>\n\n<p class=\"wp-block-paragraph\"><em><strong>Practical example 1: Focus and clarity<\/strong> A first example is transparentimmo.com. The website focuses on maximum clarity: a calm, focused presentation of properties and a search function that leads interested parties directly to the right property. No overloaded sliders, no performance problems &#8211; just what really counts.  <\/em><\/p>\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"529\" data-id=\"7334\" src=\"https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-2-1024x529.png\" alt=\"\" class=\"wp-image-7334\" style=\"width:537px;height:auto\" srcset=\"https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-2-1024x529.png 1024w, https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-2-300x155.png 300w, https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-2-768x397.png 768w, https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-2-1536x794.png 1536w, https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-2-2048x1058.png 2048w, https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-2-650x336.png 650w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"535\" data-id=\"7340\" src=\"https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-5-1024x535.png\" alt=\"\" class=\"wp-image-7340\" style=\"width:652px;height:auto\" srcset=\"https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-5-1024x535.png 1024w, https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-5-300x157.png 300w, https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-5-768x401.png 768w, https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-5-1536x803.png 1536w, https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-5-650x340.png 650w, https:\/\/onlu.ch\/wp-content\/uploads\/2026\/04\/image-5.png 1735w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Practical example 2: Flexibility in design<\/strong> <em>gansimmo.ch<\/em> shows just how versatile the system is. The same technical platform, but a completely unique visual world and in two versions:   <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>The green variant:<\/strong> relies on trust and consistency. Perfect for long-term residential properties and family homes where a serious visual language is required. <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>The red version:<\/strong> more active and present, with a lot of visual energy. <em>The special feature:<\/em> Such theme variants can be cleanly maintained via our configuration layer. Brand customizations are therefore no longer expensive code forks or special projects, but part of daily operations. <\/p>\n\n<h4 class=\"wp-block-heading\">Pillar 2: PanoCota 360\u00b0 tours without cost hurdles<\/h4>\n\n<p class=\"wp-block-paragraph\">A modern website is only half the battle. The decisive factor is what prospective customers experience there. In Switzerland, virtual 360\u00b0 tours are often still an expensive premium segment that requires external service providers and special hardware.  <\/p>\n\n<iframe src=\"https:\/\/wonderful-river-02e1b6403.2.azurestaticapps.net\/view\/407739c738944cb3826229a213ebc249\" style=\"width:100%;height:600px;border:none;\" allowfullscreen=\"\"><\/iframe>\n\n<p class=\"wp-block-paragraph\">This is where we come in with <strong>PanoCota<\/strong>, our second component in the real estate stack:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Free &amp; integrated:<\/strong> Create 360\u00b0 tours directly and integrate them seamlessly into your listings.<\/li>\n\n\n\n<li><strong>No hurdles:<\/strong> No expensive special equipment, no external agencies and no complicated software.<\/li>\n\n\n\n<li><strong>For every property:<\/strong> Virtual viewings are moving from a premium feature to a standard tool for every apartment and commercial space.<\/li>\n<\/ul>\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Transparent Immo Demo\" width=\"1000\" height=\"563\" src=\"https:\/\/www.youtube.com\/embed\/tlfPTYrACSg?start=6&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n<p class=\"wp-block-paragraph\"><em>The effect:<\/em> prospective buyers can get a feel for rooms and lighting conditions from their sofa at any time, even at 11 pm. For estate agents, this means fewer empty viewings, more qualified inquiries and a clear advantage over competitors who rely exclusively on traditional photos. <\/p>\n\n<h4 class=\"wp-block-heading\">Why this makes the difference in the Swiss market<\/h4>\n\n<p class=\"wp-block-paragraph\">The Swiss real estate market is highly professional, but often digitally fragmented. Many estate agents still work with outdated, slow websites. At the same time, customers&#8217; digital expectations are rising rapidly. Anyone marketing real estate today is competing with the user experience that users are accustomed to from leading tech platforms.   <\/p>\n\n<p class=\"wp-block-paragraph\">With our white label approach and PanoCota, we are closing this gap. It&#8217;s the same approach we take in banking at ONLU: We deliver specialized, product-ready solutions for a clearly defined market so that our customers can focus on their core business instead of becoming software vendors themselves. <\/p>\n\n<h4 class=\"wp-block-heading\">Are you interested?<\/h4>\n\n<p class=\"wp-block-paragraph\">Regardless of whether you are planning a completely new white label presence, want to migrate an existing broker site or simply want to use PanoCota for your virtual tours: We look forward to hearing from you. A brief conversation is often enough to find out how our setup can help your office. <\/p>\n\n<iframe src=\"https:\/\/outlook.office.com\/book\/ONLU@onlu.ch\/?ismsaljsauthenabled\" width=\"100%\" height=\"1500\" scrolling=\"yes\" style=\"border:0\"><\/iframe>\n","protected":false},"excerpt":{"rendered":"<p>At ONLU, we are primarily known for our work in the Swiss banking and insurance environment &#8211; BPMN processes, cloud architectures, agent-based AI. What many people don&#8217;t know: We also bring the same engineering approach to a completely different market, namely the Swiss real estate industry. Our goal there is simple: to give estate agents a modern digital basis without every office having to reinvent the wheel &#8211; or manage a six-figure project.  <\/p>\n","protected":false},"author":15,"featured_media":5586,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"portfolio_category":[],"class_list":["post-7343","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Thinking real estate digitally - our white label solutions - ONLU AG<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/onlu.ch\/en\/projects\/immobilien-digital-gedacht-unsere-whitelabel-loesungen\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Thinking real estate digitally - our white label solutions - ONLU AG\" \/>\n<meta property=\"og:description\" content=\"At ONLU, we are primarily known for our work in the Swiss banking and insurance environment - BPMN processes, cloud architectures, agent-based AI. 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