{"id":6027,"date":"2022-02-25T14:47:48","date_gmt":"2022-02-25T13:47:48","guid":{"rendered":"https:\/\/onlu.ch\/projects\/marketing-quality-improvement-with-etterli\/"},"modified":"2025-07-23T10:03:28","modified_gmt":"2025-07-23T08:03:28","slug":"marketing-quality-improvement-with-etterli","status":"publish","type":"portfolio","link":"https:\/\/onlu.ch\/en\/projects\/marketing-quality-improvement-with-etterli\/","title":{"rendered":"Marketing quality improvement with Etterli"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6027\" class=\"elementor elementor-6027 elementor-1776\" data-elementor-settings=\"{&quot;element_pack_global_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;element_pack_global_tooltip_padding&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_padding_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_padding_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;element_pack_global_tooltip_border_radius_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true}}\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a89c076 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a89c076\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-41b012a\" data-id=\"41b012a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-41477ff elementor-widget elementor-widget-heading\" data-id=\"41477ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Targeted sales and a continuous overview of the POS<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b1ada38 elementor-widget elementor-widget-heading\" data-id=\"b1ada38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Every marketing department can receive real-time data and reports from us about your marketing campaigns at your point of sales<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e5a48c2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e5a48c2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f642319\" data-id=\"f642319\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7f7ed53 elementor-widget elementor-widget-text-editor\" data-id=\"7f7ed53\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>With our solution and Etterli&#8217;s team, we offer every marketing department the opportunity to <strong>receive digital feedback on their current offline point of sale marketing campaigns<\/strong> in order to increase sales and improve quality.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d0e95f9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d0e95f9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-065ae4d\" data-id=\"065ae4d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-81603d7 elementor-widget elementor-widget-counter\" data-id=\"81603d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Number of POS checks in 2022<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"10500\" data-from-value=\"0\" data-delimiter=\"&#039;\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">+<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-c0d8d25\" data-id=\"c0d8d25\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8b41032 elementor-widget elementor-widget-counter\" data-id=\"8b41032\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Number of analysis points  <\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"125000\" data-from-value=\"0\" data-delimiter=\"&#039;\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">+<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-d190f77\" data-id=\"d190f77\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-80a395b elementor-widget elementor-widget-counter\" data-id=\"80a395b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Number of employees<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"30\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">+<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-539a766 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"539a766\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dc8238e\" data-id=\"dc8238e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ccfe570 elementor-widget elementor-widget-text-editor\" data-id=\"ccfe570\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>Targeted selling with an active customer approach and guaranteed impulse purchases?  <br>You wish too:<\/h4><ul><li>eye-catching placement at eye level<\/li><li>the best visibility and location<\/li><li>a defined space in a prime location<\/li><li>the generation of goods pressure.<\/li><li>the best location in the point of sale, placement in the customer flow<\/li><li>have placed your brand prominently<\/li><li>high availability of goods<\/li><\/ul><h3>Despite precise specifications, things are unfortunately going wrong in practice&#8230;<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7edfaac elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7edfaac\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1b011fd\" data-id=\"1b011fd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0a30568 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0a30568\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-459cde2\" data-id=\"459cde2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-84bb7fb elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"84bb7fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"693\" height=\"852\" src=\"https:\/\/onlu.ch\/wp-content\/uploads\/2023\/11\/Beispiel-Etterli-1b-.jpg\" class=\"attachment-large size-large wp-image-5337\" alt=\"\" srcset=\"https:\/\/onlu.ch\/wp-content\/uploads\/2023\/11\/Beispiel-Etterli-1b-.jpg 693w, https:\/\/onlu.ch\/wp-content\/uploads\/2023\/11\/Beispiel-Etterli-1b--244x300.jpg 244w, https:\/\/onlu.ch\/wp-content\/uploads\/2023\/11\/Beispiel-Etterli-1b--529x650.jpg 529w\" sizes=\"(max-width: 693px) 100vw, 693px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-85f1f83\" data-id=\"85f1f83\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0009ce1 elementor-widget elementor-widget-text-editor\" data-id=\"0009ce1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Do you know that?<\/h2><ul><li>Sales stands incorrectly positioned<\/li><li>Fake goods in the stalls<\/li><li>No products replenished or even worse &#8211; competitor products<\/li><li>Promotional material not appropriate<\/li><li>Insufficient training of sales staff regarding product knowledge and customer interaction<\/li><li>Insufficient stocks of certain products in demand<\/li><li>Old promotions are still appropriate<\/li><li>Price tag still missing<\/li><li>Lack of adaptation to the season or trend<\/li><li>Insufficient signage\/visibility<\/li><li>Products are not offered\/restocked<\/li><li>&#8230; You understand us, don&#8217;t you? Feel free to share your experiences with us in the comments \ud83d\ude09 or book an appointment! <\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7ae5933 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7ae5933\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c9de24f\" data-id=\"c9de24f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b800f00 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b800f00\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4ae22ae\" data-id=\"4ae22ae\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c61b561 elementor-widget elementor-widget-text-editor\" data-id=\"c61b561\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>That&#8217;s how you sell goods!<\/h2><ul><li>Products filled with product pressure<\/li><li>Price tag\/promo tag correctly attached<\/li><li>Improving the customer experience through sales staff training<\/li><li>Promotions are adapted to the trends and season<\/li><li>Sales staff actively sell and receive feedback<\/li><li>Optimized product placement with evaluation option<\/li><li>Impulse purchases are made possible<\/li><li>Standardized appearance of all POS<\/li><li>Correct placement according to plan<\/li><li>Best location at the checkout<\/li><li>Integration of technology-supported solutions for efficient data collection and evaluation<\/li><li>Implementation of benchmarking methods to monitor performance in comparison with the competition<\/li><li>Development of individual strategies to increase cross-selling and up-selling opportunities<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-51becbf\" data-id=\"51becbf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5aa390f elementor-widget elementor-widget-image\" data-id=\"5aa390f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"750\" height=\"944\" src=\"https:\/\/onlu.ch\/wp-content\/uploads\/2023\/11\/Screenshot-2023-10-24-at-14.52.38.png\" class=\"attachment-large size-large wp-image-5342\" alt=\"\" srcset=\"https:\/\/onlu.ch\/wp-content\/uploads\/2023\/11\/Screenshot-2023-10-24-at-14.52.38.png 750w, https:\/\/onlu.ch\/wp-content\/uploads\/2023\/11\/Screenshot-2023-10-24-at-14.52.38-238x300.png 238w, https:\/\/onlu.ch\/wp-content\/uploads\/2023\/11\/Screenshot-2023-10-24-at-14.52.38-516x650.png 516w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b407d3e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b407d3e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c5332db\" data-id=\"c5332db\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0429653 elementor-widget elementor-widget-heading\" data-id=\"0429653\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Would you like an insight into your point of sale?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-39f6d0f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"39f6d0f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-441069d\" data-id=\"441069d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-87a5735 elementor-widget elementor-widget-text-editor\" data-id=\"87a5735\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>We deliver:<\/h4><ul><li>Switzerland completely covered with trained employees in all cantons<\/li><li>Improvement of the customer experience through targeted training of sales staff<\/li><li>Digital report for efficient data collection and evaluation<\/li><li>Real-time access to our portal with the results<\/li><li>Quarterly figures and insights regarding the implementation of your marketing campaigns<\/li><li>Evaluation of the quality of your POS<\/li><li>Active training for your sales staff<\/li><li>Measures to ensure compliance with quality standards and guidelines at the POS<\/li><li>Development of individual strategies to increase cross-selling and up-selling opportunities<\/li><li>Implementation of optimization measures based on detailed analyses and industry-specific best practices<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-25b6a3e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"25b6a3e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c60db31\" data-id=\"c60db31\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ada52df elementor-widget elementor-widget-heading\" data-id=\"ada52df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Together we are stronger<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f6b08b6 elementor-widget elementor-widget-heading\" data-id=\"f6b08b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Would you like to find out if we can support you and hear more about our experience? Yes, then please choose a date that suits you here! <\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b39d5f0 elementor-widget elementor-widget-bdt-calendly\" data-id=\"b39d5f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"bdt-calendly.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\n\t\t\t<div class=\"calendly-inline-widget\" data-url=\"https:\/\/calendly.com\/tommyongena\/30min\/?\" style=\"min-width:320px;\"><\/div>\n\n\t\t\t<script type=\"text\/javascript\" src=\"https:\/\/assets.calendly.com\/assets\/external\/widget.js\"><\/script>\n\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6f13183\" data-id=\"6f13183\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5a3e0a0 elementor-widget elementor-widget-heading\" data-id=\"5a3e0a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Problem definition<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ceba149 elementor-widget elementor-widget-heading\" data-id=\"ceba149\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/onlu.ch\/en\/contact\/\">Marketing campaigns were not implemented correctly.<br><\/a><\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7740b39 elementor-widget elementor-widget-button\" data-id=\"7740b39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/onlu.ch\/en\/contact-us\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Launch Project<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-807ede7 elementor-widget elementor-widget-text-editor\" data-id=\"807ede7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4 id=\"ep-3d19fe6a\" class=\"elementor-heading-title elementor-size-default elementor-inline-editing pen\" contenteditable=\"true\" data-elementor-setting-key=\"title\" data-pen-placeholder=\"Type Here...\">Goal: Improving quality and increasing sales<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-428f529 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"428f529\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-ffad238\" data-id=\"ffad238\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-69b97b0 elementor-widget elementor-widget-heading\" data-id=\"69b97b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Technologies &amp; Tools<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b3e6d17 elementor-widget elementor-widget-text-editor\" data-id=\"b3e6d17\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div title=\"Page 5\"><div><div><ul><li style=\"font-size: 12.000000pt; font-family: 'SymbolMT'; color: rgb(49.803920%, 49.803920%, 49.803920%);\"><p><span style=\"font-size: 12pt; font-family: Montserrat;\">Kubernetes  <\/span><\/p><\/li><li style=\"font-size: 12.000000pt; font-family: 'SymbolMT'; color: rgb(49.803920%, 49.803920%, 49.803920%);\"><p><span style=\"font-size: 12pt; font-family: Montserrat;\">Angular<br><\/span><\/p><\/li><li style=\"font-size: 12.000000pt; font-family: 'SymbolMT'; color: rgb(49.803920%, 49.803920%, 49.803920%);\"><p><span style=\"font-size: 12pt; font-family: Montserrat;\">NodeJS  <\/span><\/p><\/li><li style=\"font-size: 12.000000pt; font-family: 'SymbolMT'; color: rgb(49.803920%, 49.803920%, 49.803920%);\"><p><span style=\"font-size: 12pt; font-family: Montserrat;\">REST<br><\/span><\/p><\/li><li style=\"font-size: 12.000000pt; font-family: 'SymbolMT'; color: rgb(49.803920%, 49.803920%, 49.803920%);\"><p><span style=\"font-size: 12pt; font-family: Montserrat;\">MongoDB<br><\/span><\/p><\/li><li style=\"font-size: 12.000000pt; font-family: 'SymbolMT'; color: rgb(49.803920%, 49.803920%, 49.803920%);\"><p><span style=\"font-size: 12pt; font-family: Montserrat;\">Gitlab, GIT  <\/span><\/p><\/li><\/ul><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-cd06739 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cd06739\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-d457f4f\" data-id=\"d457f4f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3b514b elementor-widget elementor-widget-heading\" data-id=\"e3b514b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Activities<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9af1e1e elementor-widget elementor-widget-text-editor\" data-id=\"9af1e1e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"page\" title=\"Page 5\"><div class=\"layoutArea\"><div class=\"column\"><ul><li>Requirements Engineering<\/li><li>Business analysis<\/li><li>Software architecture<\/li><li>Software development<\/li><\/ul><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>A small, experienced team developed a promising consulting solution for a large bank in Switzerland in just 8 weeks. Java, Typescript, Spring Boot, Angular and Camunda form the basis for the successful project. Find out how they convinced even their opponents and what made the project so special.    <\/p>\n","protected":false},"author":9,"featured_media":5344,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"portfolio_category":[],"class_list":["post-6027","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marketing quality improvement with Etterli - ONLU AG<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/onlu.ch\/en\/projects\/marketing-quality-improvement-with-etterli\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing quality improvement with Etterli - ONLU AG\" \/>\n<meta property=\"og:description\" content=\"A small, experienced team developed a promising consulting solution for a large bank in Switzerland in just 8 weeks. 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